Google Wave: The Future of Event Engagement?

Google Wave has the potential to change the communications paradigm for both face-to-face and virtual event marketing.

Six things to consider on the way to the New World

As marketers, its important we make a plan before we charge into any tactic, virtual or not. Without a thoughtful strategy, we increase our risk of exposure and the chances of missing ROI objectives. Today I’ll discuss a few things to think about as you consider adding Virtual Events into your marketing mix…