There are several ways to use Twitter in your experiential marketing program. Some are obvious (create an account, use hashtags) and some are not. Here are some ideas on how you can use this powerful tool to build a community around your events.
“What are the most common mistakes companies make when planning an event?” After working with several companies both large and small on their experiential marketing programs, there are several that come to mind. Here are my thoughts on how you can avoid these common mistakes and ensure your event is the best it can be.
Linkedin is an amazing tool. Being “Linked In” means different things to different people. For some its an address book that gets updated when people move, for others its a trust-based network. Here are some quick ideas on how you can use Linkedin to support your event marketing efforts!
